Sciweavers

111 search results - page 23 / 23
» Using Coherence-Based Measures to Predict Query Difficulty
Sort
View
SIGIR
2010
ACM
13 years 8 months ago
The good, the bad, and the random: an eye-tracking study of ad quality in web search
We investigate how people interact with Web search engine result pages using eye-tracking. While previous research has focused on the visual attention devoted to the 10 organic se...
Georg Buscher, Susan T. Dumais, Edward Cutrell