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GAMESEC
2010
13 years 2 months ago
ISPs and Ad Networks Against Botnet Ad Fraud
Botnets are a serious threat on the Internet and require huge resources to be thwarted. ISPs are in the best position to fight botnets and there are a number of recently proposed i...
Nevena Vratonjic, Mohammad Hossein Manshaei, Maxim...
FC
2008
Springer
121views Cryptology» more  FC 2008»
13 years 6 months ago
Competition and Fraud in Online Advertising Markets
Abstract. An economic model of the online advertising market is presented, focusing on the effect of ad fraud. In the model, the market is comprised of three classes of players: pu...
Bob Mungamuru, Stephen Weis