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    MM
    2009
    ACM
    149views Multimedia» more  MM 2009»
    On the impact of sequence and time in rich media advertising
    13 years 11 months ago
    On the impact of sequence and time in rich media advertising
    Download  www.cl.cam.ac.uk
    Nowadays, commercial websites use an increasing amount of rich media ads, since these ads grab users’ attention more easily. Ad overloading has a counterproductive effect and w...
    Benoit Baccot, Omar Choudary, Romulus Grigoras, Vi...
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