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COMAD
2009
10 years 4 months ago
CRM Analytics Framework
Implementing a CRM Analytics solution for a business involves many steps including data extraction, populating the extracted data into a warehouse, and running an appropriate mini...
Joseph P. Bigus, Upendra Chitnis, Prasad M. Deshpa...
KDD
2009
ACM
260views Data Mining» more  KDD 2009»
11 years 3 months ago
Enabling analysts in managed services for CRM analytics
Data analytics tools and frameworks abound, yet rapid deployment of analytics solutions that deliver actionable insights from business data remains a challenge. The primary reason...
Indrajit Bhattacharya, Shantanu Godbole, Ajay Gupt...
books