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WMC
2004
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Evaluation Framework for a Mobile Marketing Application in 3rd Generation Networks
12 years 7 months ago
Evaluation Framework for a Mobile Marketing Application in 3rd Generation Networks
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: Testing of a software application serves the accomplishment of two dis tinct objectives: ensuring functionality and end-user acceptance. However, with an increasing desire for mo...
Franz Lehner, Eva-Maria Sperger, Holger Nösek...
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