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    EUSFLAT
    2009
    139views Fuzzy Logic» more  EUSFLAT 2009»
    An Alternative Operationalization of Fuzzy Consideration Set. Application to Tourism
    13 years 2 months ago
    An Alternative Operationalization of Fuzzy Consideration Set. Application to Tourism
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    Consideration sets provide a standard tool for the exploration of consumer choice. It is appropriate to analyze it as a fuzzy set because not all the brands of a certain category o...
    Luisa Lucila Lazzari, Patricia Inés Mouli&a...
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