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    ICMCS
    2006
    IEEE
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    Provisioning Context-Aware Advertisements to Wireless Mobile Users
    13 years 10 months ago
    Provisioning Context-Aware Advertisements to Wireless Mobile Users
    Download  www.cecs.uci.edu
    Mobile advertising, which is an area of mobile commerce, is a form of advertising that targets users of handheld wireless devices such as mobile phones and personal digital assist...
    Qusay M. Mahmoud
    claim paper
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