CHI
2003
ACM
14 years 5 months ago
2003
ACM
E-commerce stretches interactions over space and time, and thus requires more trust than traditional shopping. Current approaches to building trust in e-commerce focus on cognitiv...
CHI
2003
ACM
14 years 5 months ago
2003
ACM
Designing for trust in technology-mediated interaction is an increasing concern in CHI. In advertising, images of people have long been used to create positive attitudes to produc...