Sciweavers

AUSDM
2007
Springer
93views Data Mining» more  AUSDM 2007»
13 years 11 months ago
Customer Analytics Projects: Addressing Existing Problems with a Process that Leads to Success
This article explicitly outlines an approach designed to allow optimal utilisation of Analytics in the industry setting. The paper focuses on the key stages of the Analytics proce...
Inna Kolyshkina, Simeon J. Simoff