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HICSS
2006
IEEE
118views Biometrics» more  HICSS 2006»
10 years 10 months ago
Mobilizing Customer Relationship Management - A Journey from Strategy to System Design
The bursting of the e-bubble affected expectations with regard to mobile initiatives and willingness to invest in them very negatively. In both academia and practice, there has re...
Ragnar Schierholz, Lutz Kolbe, Walter Brenner
books