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    SIGECOM
    2006
    ACM
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    The dynamics of viral marketing
    13 years 10 months ago
    The dynamics of viral marketing
    Download  www-personal.umich.edu
    We present an analysis of a person-to-person recommendation network, consisting of 4 million people who made 16 million recommendations on half a million products. We observe the ...
    Jure Leskovec, Lada A. Adamic, Bernardo A. Huberma...
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