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    SIGIR
    2011
    ACM
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    Why searchers switch: understanding and predicting engine switching rationales
    12 years 7 months ago
    Why searchers switch: understanding and predicting engine switching rationales
    Download  www.mathcs.emory.edu
    Search engine switching is the voluntary transition between Web search engines. Engine switching can occur for a number of reasons, including user dissatisfaction with search resu...
    Qi Guo, Ryen W. White, Yunqiao Zhang, Blake Anders...
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