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SIGECOM
1999
ACM
125views ECommerce» more  SIGECOM 1999»
13 years 9 months ago
Privacy in e-commerce: examining user scenarios and privacy preferences
Privacy is a necessary concern in electronic commerce. It is difficult, if not impossible, to complete a transaction without revealing some personal data – a shipping address, b...
Mark S. Ackerman, Lorrie Faith Cranor, Joseph Reag...