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    FLAIRS
    2010
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    The Readability of Helpful Product Reviews
    13 years 7 months ago
    The Readability of Helpful Product Reviews
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    Consumers frequently rely on user-generated product reviews to guide purchasing decisions. Given the everincreasing volume of such reviews and variations in review quality, consum...
    Michael P. O'Mahony, Barry Smyth
    claim paper
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