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    Predictive modeling of first-click behavior in web-search
    14 years 5 months ago
    Predictive modeling of first-click behavior in web-search
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    Search engine results are usually presented in some form of text summary (e.g., document title, some snippets of the page's content, a URL, etc). Based on the information con...
    Maeve O'Brien, Mark T. Keane, Barry Smyth
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