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» Predictive Analysis for Customer Relationship Management
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HICSS
2003
IEEE
130views Biometrics» more  HICSS 2003»
14 years 4 months ago
An Integrative Implementation Framework for Electronic Customer Relationship Management: Revisiting the General Principles of Us
Electronic Customer Relationship Management (eCRM) has become the latest paradigm in the world of Customer Relationship Management. Recent business surveys suggest that up to 50% ...
Jerry Fjermestad, Nicholas C. Romano Jr.
HICSS
2005
IEEE
176views Biometrics» more  HICSS 2005»
14 years 4 months ago
Architecture for Customer Relationship Management Approaches in Financial Services
The majority of financial services companies in Germany and Switzerland have, with varying objectives and success, conducted customer relationship management (CRM) implementation ...
Malte Geib, Annette Reichold, Lutz Kolbe, Walter B...
ECIS
2001
14 years 15 days ago
A Review of the Issues Associated with Customer Relationship Management Systems
Customer Relationship Management (CRM) standard package software has become a key contributor to attempts at aligning business and IT strategies in recent years. The past decade h...
Ben Light
HICSS
2003
IEEE
214views Biometrics» more  HICSS 2003»
14 years 4 months ago
An Event Driven Approach to Customer Relationship Management in e-Brokerage Industry
Customer Relationship Management (CRM) is critical to the success of a business. Recent work in CRM has focused on the mining of customer-related data and the construction of cust...
Dickson K. W. Chiu, Wesley C. W. Chan, Gary K. W. ...
HICSS
2002
IEEE
121views Biometrics» more  HICSS 2002»
14 years 4 months ago
Internet Banking: A Customer-Centric Perspective
Many financial institutions are actively developing new electronic banking products for their retail customers. These efforts are can succeed only if their managers focus the prom...
Don Sciglimpaglia, David Ely