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CORR
2008
Springer

Social networks that matter: Twitter under the microscope

8 years 10 months ago
Social networks that matter: Twitter under the microscope
Scholars, advertisers and political activists see massive online social networks as a representation of social interactions that can be used to study the propagation of ideas, social bond dynamics and viral marketing, among others. But the linked structures of social networks do not reveal actual interactions among people. Scarcity of attention and the daily rythms of life and work makes people default to interacting with those few that matter and that reciprocate their attention. A study of social interactions within Twitter reveals that the driver of usage is a sparse and hidden network of connections underlying the "declared" set of friends and followers. 1
Bernardo A. Huberman, Daniel M. Romero, Fang Wu
Added 10 Dec 2010
Updated 10 Dec 2010
Type Journal
Year 2008
Where CORR
Authors Bernardo A. Huberman, Daniel M. Romero, Fang Wu
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