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» A Study of CRM Implementation in Financial Industry
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HICSS
2005
IEEE
176views Biometrics» more  HICSS 2005»
13 years 10 months ago
Architecture for Customer Relationship Management Approaches in Financial Services
The majority of financial services companies in Germany and Switzerland have, with varying objectives and success, conducted customer relationship management (CRM) implementation ...
Malte Geib, Annette Reichold, Lutz Kolbe, Walter B...
CSREAEEE
2006
96views Business» more  CSREAEEE 2006»
13 years 6 months ago
A Study of CRM Implementation in Financial Industry
Chi Wah Man, Wing Yee Winnie Kong, Wai Hung Eddie ...
COMAD
2009
13 years 5 months ago
CRM Analytics Framework
Implementing a CRM Analytics solution for a business involves many steps including data extraction, populating the extracted data into a warehouse, and running an appropriate mini...
Joseph P. Bigus, Upendra Chitnis, Prasad M. Deshpa...
HICSS
2006
IEEE
146views Biometrics» more  HICSS 2006»
13 years 11 months ago
Managing Customer Relationships through Mobile Medium - Underlying Issues and Opportunities
Although customer relationship management (CRM) is currently gaining widespread popularity in several disciplines and industries, mobile medium as an element of CRM is rarely take...
Jaakko Sinisalo, Jari Salo, Heikki Karjaluoto, Mat...
ECIS
2003
13 years 6 months ago
An exploratory case study on IS implementation and organizational change in China
Owing to the turbulent and fast changing environment in which Chinese firms operate, Information Systems (IS) implementation triggers important organizational changes in these fir...
Huixian Li, John Lim, K. S. Raman