Web usage mining plays an important role in the personalization of Web services, adaptation of Web sites, and the improvement of Web server performance. It applies data mining tec...
Web usage mining, the analysis of user navigation paths through web sites, is a common technique for evaluating site designs or adaptive hypermedia techniques. However, often it i...
The rapid e-commerce growth has made both business community and customers face a new situation. Due to intense competition on the one hand and the customer's option to choose...
Today the World Wide Web is seen as an unique medium for interaction. Every organisation has or is about to have its own Web site, aiming to attract as much visitors as each one c...
A web site is a semi structured collection of different kinds of data, whose motivation is show relevant information to visitor and by this way capture her/his attention. Understa...