130 search results - page 1 / 26 » Advertising Games for Web Services |
COOPIS
2003
IEEE
13 years 10 months ago
2003
IEEE
In: Proceedings of the Eleventh International Conference on Cooperative Information Systems (CoopIS-03), pp. 93–109, Springer-Verlag LNCS Series. c 2003 by Springer-Verlag. We a...
WWW
2009
ACM
13 years 11 months ago
2009
ACM
This paper presents a novel game-like advertising system called GameSense, which is driven by the compelling contents of online images. Given a Web page which typically contains i...
ACMACE
2011
ACM
12 years 4 months ago
2011
ACM
In game advertising or IGA is an increasingly common means of promoting brands and products. This study seeks to understand the effectiveness of in game advertising by understandi...
SCW
2006
IEEE
13 years 10 months ago
2006
IEEE
This paper presents an algorithm to match a semantic Web service request against semantic Web service advertisements. The algorithm is to be used by systems to discover semantic W...
MIDDLEWARE
2007
Springer
13 years 11 months ago
2007
Springer
With the growing number of service advertisements in service marketplaces, there is a need for matchmakers which select and rank functionally similar services based on nonfunction...