632 search results - page 1 / 127 » An Analysis of Search Engine Use for Travel Planning |
ENTER
2010
Springer
13 years 11 months ago
2010
Springer
Search engines have become a central part of the internet marketing strategy of tourism businesses and, as such, it is essential that destination marketing organizations have a su...
ENTER
2009
Springer
13 years 11 months ago
2009
Springer
Given the growing importance of online search in travel planning, marketers need to better understand the behavioural aspect of travel planning using search engines. The goal of t...
SIGIR
2012
ACM
11 years 7 months ago
2012
ACM
Many important search tasks require multiple search sessions to complete. Tasks such as travel planning, large purchases, or job searches can span hours, days, or even weeks. Inev...
HICSS
2008
IEEE
13 years 11 months ago
2008
IEEE
Information technology (IT) advances often create turmoil and disturb existing industry structures. We analyze the impact of the Internet and e-commerce technologies on digital int...
ENTER
2007
Springer
13 years 10 months ago
2007
Springer
This paper presents results from a study about the Internet as an information source for travel planning based on interviews with travelers in 13 countries in 2005. In 1997, a sim...