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ATAL
2007
Springer
13 years 10 months ago
An advanced bidding agent for advertisement selection on public displays
In this paper we present an advanced bidding agent that participates in first-price sealed bid auctions to allocate advertising space on BluScreen – an experimental public adve...
Alex Rogers, Esther David, Terry R. Payne, Nichola...
ECAI
2006
Springer
13 years 8 months ago
Auction Mechanisms for Efficient Advertisement Selection on Public Displays
Public electronic displays can be used as an advertising medium when space is a scarce resource, and it is desirable to expose many adverts to as wide an audience as possible. Alth...
Terry R. Payne, Esther David, Nicholas R. Jennings...
WWW
2009
ACM
14 years 5 months ago
Adaptive bidding for display advertising
Motivated by the emergence of auction-based marketplaces for display ads such as the Right Media Exchange, we study the design of a bidding agent that implements a display adverti...
Arpita Ghosh, Benjamin I. P. Rubinstein, Sergei Va...
CEC
2010
IEEE
13 years 5 months ago
Born to trade: A genetically evolved keyword bidder for sponsored search
In sponsored search auctions, advertisers choose a set of keywords based on products they wish to market. They bid for advertising slots that will be displayed on the search result...
Michael Munsey, Jonathan Veilleux, Sindhura Bikkan...
BMCBI
2007
154views more  BMCBI 2007»
13 years 4 months ago
PepBank - a database of peptides based on sequence text mining and public peptide data sources
Background: Peptides are important molecules with diverse biological functions and biomedical uses. To date, there does not exist a single, searchable archive for peptide sequence...
Timur Shtatland, Daniel Guettler, Misha Kossodo, M...