66 search results - page 2 / 14 » Building Consumer Trust Online |
PST
2004
13 years 7 months ago
2004
This paper investigates how human warmth and sociability (social presence) can be integrated through the Web interface to positively impact online trust. An empirical study was und...
CHI
2003
ACM
14 years 6 months ago
2003
ACM
E-commerce stretches interactions over space and time, and thus requires more trust than traditional shopping. Current approaches to building trust in e-commerce focus on cognitiv...
HICSS
2003
IEEE
13 years 11 months ago
2003
IEEE
Given the uncertainty of the online environment, institutional trust is fundamental in building and retaining online interorganizational relationships. The authors propose two typ...
ECIS
2003
13 years 7 months ago
2003
Institutional trust is necessary for inter-organizational relationships in e-commerce. Two types of institutional trust are herein proposed (a) third-party institution-based trust...
ECIS
2004
13 years 7 months ago
2004
Trust building has been acknowledged as one of the critical factor for the success of e-commerce. However, few sources of trust were identified in online transaction. This paper t...