For the past 40 years, the techniques, processes and methods of software development have been dominated by supply-side issues, giving rise to a software industry oriented towards...
Keith H. Bennett, Paul J. Layzell, David Budgen, P...
Abstract. The standard business model in the sponsored search marketplace is to sell click-throughs to the advertisers. This involves running an auction that allocates advertisemen...
Sai-Ming Li, Mohammad Mahdian, Randolph Preston Mc...
Business to consumer (B2C) electronic commerce has led to new relationships connecting various supply chain partners via the Internet, significantly increasing the quantity and qu...
Service providers like Google and Amazon are moving into the SaaS (Software as a Service) business. They turn their huge infrastructure into a cloud-computing environment and aggr...
Wai Kit Wong, David Wai-Lok Cheung, Ben Kao, Nikos...
: This is a position paper on multi-tenant databases. As motivation, it first describes the emerging marketplace of hosted enterprise services and the importance of using multi-ten...