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» Factors influencing impulse buying during an online purchase
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ECR
2007
84views more  ECR 2007»
9 years 5 months ago
Factors influencing impulse buying during an online purchase
Scott A. Jeffrey, Rebecca Hodge
IIWAS
2003
9 years 7 months ago
The Effect of Information Seeking Behavior on an Online Purchase Intention
This paper reports a research in progress to study the effect of information seeking behavior on an online purchase intention. There are several strategies people use to find info...
Paulus Insap Santosa
JTAER
2006
109views more  JTAER 2006»
9 years 5 months ago
Shopping Online or Not? Cognition and Personality Matters
E-commerce has brought both opportunities and challenges to Internet marketers. One challenge facing the marketers is to "convert" Internet users who are reluctant to bu...
Sophia Wang, Simon Wang, Ming T. Wang
ALGORITHMICA
1999
156views more  ALGORITHMICA 1999»
9 years 5 months ago
Competitive Optimal On-Line Leasing
Consider an on-line player who needs some equipment (e.g., a computer) for an initially unknown number of periods. At the start of each period it is determined whether the player w...
Ran El-Yaniv, R. Kaniel, Nathan Linial
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