3 search results - page 1 / 1 » GSP auctions with correlated types |
SIGECOM
2011
ACM
12 years 7 months ago
2011
ACM
The Generalized Second Price (GSP) auction is the primary method by which sponsered search advertisements are sold. We study the performance of this auction in the Bayesian settin...
WWW
2010
ACM
13 years 12 months ago
2010
ACM
When online ads are shown together, they compete for user attention and conversions, imposing negative externalities on each other. While the competition for user attention in spo...
WWW
2011
ACM
12 years 12 months ago
2011
ACM
Auctions are widely used on the Web. Applications range from internet advertising to platforms such as eBay. In most of these applications the auctions in use are single/multi-ite...