477 search results - page 1 / 96 » Generating advertising keywords from video content |
CIKM
2010
Springer
13 years 3 months ago
2010
Springer
With the proliferation of online distribution methods for videos, content owners require easier and more effective methods for monetization through advertising. Matching advertis...
WWW
2009
ACM
14 years 5 months ago
2009
ACM
This paper proposes an efficient relevance feedback based interactive model for keyword generation in sponsored search advertising. We formulate the ranking of relevant terms as a...
ACMICEC
2007
ACM
13 years 8 months ago
2007
ACM
An important problem in search engine advertising is keyword1 generation. In the past, advertisers have preferred to bid for keywords that tend to have high search volumes and hen...
EUROMICRO
2004
IEEE
13 years 8 months ago
2004
IEEE
The new generation of television viewers is currently being confronted and becoming acquainted with a series of technological developments in the realm of consumer electronics and...
WECWIS
2008
IEEE
13 years 11 months ago
2008
IEEE
We consider the problem of managing advertisements (or ads for short) for ad-hoc online videos, such as those generated by end users. We propose a novel ad selection approach base...