39 search results - page 1 / 8 » Internet advertising strategy alignment |
INTR
2006
13 years 5 months ago
2006
Purpose
CORR
2010
Springer
13 years 4 months ago
2010
Springer
Internet advertising is a sophisticated game in which the many advertisers "play" to optimize their return on investment. There are many "targets" for the adve...
ICCBR
2005
Springer
13 years 11 months ago
2005
Springer
In this paper we consider the competition on the Internet between information providers to maximise their exposure to a relevant audience. Spammers and Search engine gamers adopt a...
ECIS
2004
13 years 7 months ago
2004
The Internet has changed the way many software developing companies have to work
PE
2007
Springer
13 years 5 months ago
2007
Springer
A critical problem in providing Internet access to Mobile Ad Hoc Networks (MANETs) is how the mobile hosts can locate Internet-based servers efficiently in a dynamic, unstructure...