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» Modeling the Non-Expected Choice: A Weighted Utility Logit
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SEMWEB
2005
Springer
13 years 10 months ago
Modeling the Non-Expected Choice: A Weighted Utility Logit
This work derives and simulates two choice models applying the weighted utility theory, a generalization of the expected utility theory. It shows one set of assumptions, which jus...
Pia Koskenoja
IOR
2010
128views more  IOR 2010»
13 years 2 months ago
Dynamic Assortment Optimization with a Multinomial Logit Choice Model and Capacity Constraint
The paper considers a stylized model of a dynamic assortment optimization problem, where given a limited capacity constraint, we must decide the assortment of products to offer to...
Paat Rusmevichientong, Zuo-Jun Max Shen, David B. ...
MKTSCI
2010
100views more  MKTSCI 2010»
13 years 3 months ago
A Model for Trade-Up and Change in Considered Brands
A common theme in the marketing literature is the acquisition and retention of customers as they trade-up from inexpensive, introductory offerings to those of higher quality. We e...
Greg M. Allenby, Mark J. Garratt, Peter E. Rossi
EOR
2006
104views more  EOR 2006»
13 years 4 months ago
Link function selection in stochastic multicriteria decision making models
A stochastic formulation of the Analytic Hierarchy Process (AHP) using an approach based on Bayesian categorical data models has been developed. However, in categorical data model...
Eugene D. Hahn
EOR
2006
72views more  EOR 2006»
13 years 4 months ago
Experimental tour-based travel demand models
CT In this paper some experimental sequential models for the simulation of trip-chains are presented; the models have been calibrated on the base of a survey made in a medium-sized...
Demetrio C. Festa, Daniela Condino, Gabriella Mazz...