We introduce a study of position auctions, with an explicit modeling of user navigation through ads. We refer to our model as the PPA model, since it is most applicable in the con...
Online auction has become an intriguing new type of economic exchange mechanism. Given that Internet auctions differ from traditional physical auctions in terms of flexibility and...
This research uses functional data modelling to study the price formation process of online auctions. It conceptualizes the price curve and its first and second derivatives (veloc...
We study multi-unit auctions where the bidders have a budget constraint, a situation very common in practice that has received relatively little attention in the auction theory li...
Externalities are recognized to exist in the sponsored search market, where two co-located ads compete for user attention. Existing work focuses on the effect of another ad on th...