82 search results - page 2 / 17 » Pricing Strategies for Viral Marketing on Social Networks |
ASUNAM
2009
IEEE
13 years 11 months ago
2009
IEEE
As the weight of online social networks (OSNs) which provide powerful means of sharing common interests and communicating has gradually grown up, influencers are also given the gr...
SIGECOM
2006
ACM
13 years 10 months ago
2006
ACM
We present an analysis of a person-to-person recommendation network, consisting of 4 million people who made 16 million recommendations on half a million products. We observe the ...
WWW
2009
ACM
14 years 5 months ago
2009
ACM
Online social networking sites like MySpace, Facebook, and Flickr have become a popular way to share and disseminate content. Their massive popularity has led to viral marketing t...
INFOCOM
2007
IEEE
13 years 11 months ago
2007
IEEE
We consider an ad-hoc wireless network operating within a free market economic model. Users send data over a choice of paths, and scheduling and routing decisions are updated dyna...
KDD
2002
ACM
14 years 5 months ago
2002
ACM
Viral marketing takes advantage of networks of influence among customers to inexpensively achieve large changes in behavior. Our research seeks to put it on a firmer footing by mi...