210 search results - page 5 / 42 » Strategies for successful CRM implementation |
SIGCSE
2009
ACM
14 years 6 months ago
2009
ACM
This paper describes the implementation and evaluation of a program that uses active recruiting and peer-led team learning to try to increase the participation and success of wome...
ECIS
2003
13 years 7 months ago
2003
Many governments have shown leadership in encouraging their citizenry to conduct transactions on-line. The policies that underpin these initiatives refer to a blend of civic benef...
IQ
2004
13 years 7 months ago
2004
: Success in implementing a Customer Relationship Management (CRM) system requires close attention to data quality issues. However, most of the literature focuses on the quality of...
SIGCPR
2003
ACM
13 years 11 months ago
2003
ACM
Enterprise Resource Planning (ERP) systems are large, complex integrated software applications that often take years to implement. This study examined a major determinant of succe...
ECAI
2000
Springer
13 years 10 months ago
2000
Springer
The web is fast maturing into an important marketing medium that provides businesses with the ability to undertake oneto-one marketing and provide personalised services to their cu...