416 search results - page 1 / 84 » The dynamics of viral marketing |
SIGECOM
2006
ACM
13 years 10 months ago
2006
ACM
We present an analysis of a person-to-person recommendation network, consisting of 4 million people who made 16 million recommendations on half a million products. We observe the ...
MMS
2007
13 years 6 months ago
2007
: Mobile viral marketing has a tremendous potential for communication and distribution purposes. Although seen as an important issue from the viewpoint of practitioners there has b...
EUROSYS
2008
ACM
14 years 1 months ago
2008
ACM
Financial efficiency is the premier performance measure for most systems. Existing economic ecosystems for distribution of multimedia leave a lot to be desired: client-server plat...
ICWSM
2010
13 years 6 months ago
2010
Directed links in social media could represent anything from intimate friendships to common interests, or even a passion for breaking news or celebrity gossip. Such directed links...
CORR
2008
Springer
13 years 4 months ago
2008
Springer
Scholars, advertisers and political activists see massive online social networks as a representation of social interactions that can be used to study the propagation of ideas, soc...