4 search results - page 1 / 1 » Identifying a Company's Non-Customer Online Communities: a P... |
HICSS
2003
IEEE
13 years 10 months ago
2003
IEEE
This paper describes an exploratory, qualitative study of a process for extracting, identifying and exploiting an enterprise's implicit (less visible) web communities using l...
ACMICEC
2007
ACM
13 years 9 months ago
2007
ACM
Purchasing decisions are often strongly influenced by people who the consumer knows and trusts. Moreover, many online shoppers tend to wait for the opinions of early adopters befo...
WWW
2006
ACM
14 years 5 months ago
2006
ACM
Increasingly, manufacturing companies are shifting their focus from selling products to providing services. As a result, when designing new products, engineers must increasingly c...
HICSS
2002
IEEE
13 years 10 months ago
2002
IEEE
: This research develops, operationalizes, and empirically tests a model for explaining/predicting the satisfaction of customers with Internet-based services in the context of an o...