54 search results - page 3 / 11 » Keyword extraction for contextual advertisement |
ESA
2009
Springer
13 years 10 months ago
2009
Springer
Sponsored search auctions provide a marketplace where advertisers can bid for millions of advertising opportunities to promote their products. The main difficulty facing the adver...
WWW
2010
ACM
13 years 10 months ago
2010
ACM
This paper presents an innovative style-wise advertising platform for web page. Web page “style” mainly refers to visual effects, such as color and layout. Unlike the most po...
WWW
2009
ACM
14 years 2 days ago
2009
ACM
This paper presents a novel game-like advertising system called GameSense, which is driven by the compelling contents of online images. Given a Web page which typically contains i...
ECML
2005
Springer
13 years 10 months ago
2005
Springer
This paper introduces a novel method for learning a wrapper for extraction of information from web pages, based upon (k,l)-contextual tree languages. It also introduces a method to...
CHI
2003
ACM
14 years 5 months ago
2003
ACM
We investigated what mobile workers do when they are mobile to achieve their communication goals, using contextual interviews and ethnographically inspired observations in a varie...