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WEBI
2009
Springer
13 years 12 months ago
In the Mood to Click? Towards Inferring Receptiveness to Search Advertising
Abstract—We present a method for modeling, and automatically inferring, the current interest of a user in search advertising. Our task is complementary to that of predicting ad r...
Qi Guo, Eugene Agichtein, Charles L. A. Clarke, Az...
CHI
2008
ACM
14 years 5 months ago
The cost of interrupted work: more speed and stress
We performed an empirical study to investigate whether the context of interruptions makes a difference. We found that context does not make a difference but surprisingly, people c...
Gloria Mark, Daniela Gudith, Ulrich Klocke
AIED
2009
Springer
13 years 10 months ago
Cohesion Relationships in Tutorial Dialogue as Predictors of Affective States
We explored the possibility of predicting learners’ affective states (boredom, flow/engagement, confusion, and frustration) by monitoring variations in the cohesiveness of tutori...
Sidney K. D'Mello, Nia Dowell, Arthur C. Graesser
UMUAI
2010
136views more  UMUAI 2010»
13 years 3 months ago
Towards affective camera control in games
Information about interactive virtual environments, such as games, is perceived by users through a virtual camera. While most interactive applications let users control the camera,...
Georgios N. Yannakakis, Héctor Perez Mart&i...
CHI
2010
ACM
14 years 6 days ago
Gender demographic targeting in sponsored search
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
Bernard J. Jansen, Lauren Solomon