36 search results - page 4 / 8 » Personalization through Mask Marketing |
CCS
2010
ACM
13 years 4 months ago
2010
ACM
GPS-enabled mobile devices are a quickly growing market and users are starting to share their location information with each other through services such as Google Latitude. Locati...
ACMICEC
2007
ACM
13 years 9 months ago
2007
ACM
Due to inherent privacy concerns, online personalization services such as those offered through toolbars and desktop widgets are characterized by "no-free-disposal" (NFD...
DAC
2007
ACM
14 years 6 months ago
2007
ACM
Processing and storage of confidential or critical information is an every day occurrence in computing systems. The trustworthiness of computing devices has become an important co...
HICSS
2003
IEEE
13 years 11 months ago
2003
IEEE
Customer Relationship Management (CRM) is critical to the success of a business. Recent work in CRM has focused on the mining of customer-related data and the construction of cust...
HICSS
2002
IEEE
13 years 10 months ago
2002
IEEE
: We hypothesize that this variation in the extent and nature of financial data disseminated through corporate Web sites is associated with the factors that influence the initial d...