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2005
ACM

Opinion observer: analyzing and comparing opinions on the Web

14 years 11 months ago
Opinion observer: analyzing and comparing opinions on the Web
The Web has become an excellent source for gathering consumer opinions. There are now numerous Web sites containing such opinions, e.g., customer reviews of products, forums, discussion groups, and blogs. This paper focuses on online customer reviews of products. It makes two contributions. First, it proposes a novel framework for analyzing and comparing consumer opinions of competing products. A prototype system called Opinion Observer is also implemented. The system is such that with a single glance of its visualization, the user is able to clearly see the strengths and weaknesses of each product in the minds of consumers in terms of various product features. This comparison is useful to both potential customers and product manufacturers. For a potential customer, he/she can see a visual side-by-side and feature-by-feature comparison of consumer opinions on these products, which helps him/her to decide which product to buy. For a product manufacturer, the comparison enables it to ea...
Bing Liu, Minqing Hu, Junsheng Cheng
Added 22 Nov 2009
Updated 22 Nov 2009
Type Conference
Year 2005
Where WWW
Authors Bing Liu, Minqing Hu, Junsheng Cheng
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