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» A Microeconomic View of Data Mining
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ECAI
2000
Springer
15 years 2 months ago
Gaining Insights into Web Customers using Web Intelligence
The web is fast maturing into an important marketing medium that provides businesses with the ability to undertake oneto-one marketing and provide personalised services to their cu...
Sarabjot S. Anand, Matthias Baumgarten, Alex G. B&...
DSS
2007
96views more  DSS 2007»
14 years 9 months ago
Factors relating to the decision to click on a sponsored link
In this paper, we report results of an investigation into the factors influencing the selection of sponsored links by e-commerce Web searchers. In this research, 56 participants e...
Bernard J. Jansen, Anna Brown, Marc Resnick
INFOVIS
2003
IEEE
15 years 3 months ago
Exploring High-D Spaces with Multiform Matrices and Small Multiples
We introduce an approach to visual analysis of multivariate data that integrates several methods from information visualization, exploratory data analysis (EDA), and geovisualizat...
Alan M. MacEachren, Xiping Dai, Frank Hardisty, Di...
BMCBI
2008
125views more  BMCBI 2008»
14 years 10 months ago
Exploration and visualization of gene expression with neuroanatomy in the adult mouse brain
Background: Spatially mapped large scale gene expression databases enable quantitative comparison of data measurements across genes, anatomy, and phenotype. In most ongoing effort...
Christopher Lau, Lydia Ng, Carol Thompson, Sayan D...
SAC
2004
ACM
15 years 3 months ago
An optimized approach for KNN text categorization using P-trees
The importance of text mining stems from the availability of huge volumes of text databases holding a wealth of valuable information that needs to be mined. Text categorization is...
Imad Rahal, William Perrizo