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WAIM
2009
Springer
15 years 4 months ago
Personalized Delivery of On-Line Search Advertisement Based on User Interests
Search engine advertising has become the main stream of online advertising system. In current search engine advertising systems, all users will get the same advertisement rank if t...
Guangyi Xiao, Zhiguo Gong
ARCS
2009
Springer
15 years 4 months ago
Improving Memory Subsystem Performance Using ViVA: Virtual Vector Architecture
The disparity between microprocessor clock frequencies and memory latency is a primary reason why many demanding applications run well below peak achievable performance. Software c...
Joseph Gebis, Leonid Oliker, John Shalf, Samuel Wi...
ATAL
2009
Springer
15 years 4 months ago
Self-deceptive decision making: normative and descriptive insights
Computational modeling of human belief maintenance and decision-making processes has become increasingly important for a wide range of applications. We present a framework for mod...
Jonathan Y. Ito, David V. Pynadath, Stacy C. Marse...
CIKM
2009
Springer
15 years 4 months ago
On the feasibility of multi-site web search engines
Web search engines are often implemented as centralized systems. Designing and implementing a Web search engine in a distributed environment is a challenging engineering task that...
Ricardo A. Baeza-Yates, Aristides Gionis, Flavio J...
GECCO
2009
Springer
15 years 4 months ago
Multiobjectivization for parameter estimation: a case-study on the segment polarity network of drosophila
Mathematical modeling for gene regulative networks (GRNs) provides an effective tool for hypothesis testing in biology. A necessary step in setting up such models is the estimati...
Tim Hohm, Eckart Zitzler
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