Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
Current web search engines focus on searching only the most recent snapshot of the web. In some cases, however, it would be desirable to search over collections that include many ...
Through a variety of means, including a range of browser cache methods and inspecting the color of a visited hyperlink, client-side browser state can be exploited to track users a...
Collin Jackson, Andrew Bortz, Dan Boneh, John C. M...
For the manual semantic markup of documents to become widespread, users must be able to express annotations that conform to ontologies (or schemas) that have shared meaning. Howev...
—With the growing popularity of social networking, traditional Internet Service Providers (ISPs) and Telecom operators have both started exploring new opportunities to boost thei...