139 search results - page 3 / 28 » AdWords and generalized online matching |
KDD
2009
ACM
16 years 5 days ago
2009
ACM
Identifying similar keywords, known as broad matches, is an important task in online advertising that has become a standard feature on all major keyword advertising platforms. Eff...
103
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DAWAK
2011
Springer
13 years 11 months ago
2011
Springer
(The original conference version of this paper mischaracterizes the contributions of the current authors, relative to the contributions of Keogh et al. [11, 12]. We would like to ...
WWW
2008
ACM
16 years 9 days ago
2008
ACM
Motivated by several marketplace applications on rapidly growing online social networks, we study the problem of efficient offline matching algorithms for online exchange markets....
WWW
2009
ACM
16 years 9 days ago
2009
ACM
Sponsored search systems are tasked with matching queries to relevant advertisements. The current state-of-the-art matching algorithms expand the user's query using a variety...
114
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WAOA
2010
Springer
14 years 9 months ago
2010
Springer
The past few years have witnessed a number of interesting online algorithms for deadline scheduling in the dynamic speed scaling model (in which a processor can vary its speed to ...