139 search results - page 3 / 28 » AdWords and generalized online matching |
73
Voted
KDD
2009
ACM
15 years 10 months ago
2009
ACM
Identifying similar keywords, known as broad matches, is an important task in online advertising that has become a standard feature on all major keyword advertising platforms. Eff...
DAWAK
2011
Springer
13 years 9 months ago
2011
Springer
(The original conference version of this paper mischaracterizes the contributions of the current authors, relative to the contributions of Keogh et al. [11, 12]. We would like to ...
WWW
2008
ACM
15 years 10 months ago
2008
ACM
Motivated by several marketplace applications on rapidly growing online social networks, we study the problem of efficient offline matching algorithms for online exchange markets....
78
Voted
WWW
2009
ACM
15 years 10 months ago
2009
ACM
Sponsored search systems are tasked with matching queries to relevant advertisements. The current state-of-the-art matching algorithms expand the user's query using a variety...
103
click to vote
WAOA
2010
Springer
14 years 7 months ago
2010
Springer
The past few years have witnessed a number of interesting online algorithms for deadline scheduling in the dynamic speed scaling model (in which a processor can vary its speed to ...