836 search results - page 71 / 168 » Advertising keyword generation using active learning |
CHI
2009
ACM
15 years 10 months ago
2009
ACM
Much of the work done in the field of tangible interaction has focused on creating tools for learning; however, in many cases, little evidence has been provided that tangible inte...
ICALT
2010
IEEE
14 years 10 months ago
2010
IEEE
—Adaptive educational hypermedia allows lessons to be personalized according to the needs of the learner. However, to achieve this, content must be split into stand-alone fragmen...
WSDM
2010
ACM
15 years 7 months ago
2010
ACM
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
WSDM
2009
ACM
15 years 4 months ago
2009
ACM
The ranking function used by search engines to order results is learned from labeled training data. Each training point is a (query, URL) pair that is labeled by a human judge who...
KDD
2005
ACM
15 years 10 months ago
2005
ACM
This paper presents a novel approach for using clickthrough data to learn ranked retrieval functions for web search results. We observe that users searching the web often perform ...