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WWW
2009
ACM
15 years 10 months ago
2009
ACM
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
WWW
2007
ACM
15 years 10 months ago
2007
ACM
XML delivers key advantages in interoperability due to its flexibility, expressiveness, and platform-neutrality. As XML has become a performance-critical aspect of the next genera...
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WWW
2005
ACM
15 years 10 months ago
2005
ACM
The demand for quickly delivering new applications is increasingly becoming a business imperative today. Application development is often done in an ad hoc manner, without standar...
WWW
2005
ACM
15 years 10 months ago
2005
ACM
We present a language for specifying web service interfaces. A web service interface puts three kinds of constraints on the users of the service. First, the interface specifies th...
PPPJ
2009
ACM
15 years 4 months ago
2009
ACM
Dynamic compilers can optimize application code specifically for observed code behavior. Such behavior does not have to be stable across the entire program execution to be bene...