12 search results - page 2 / 3 » An entropy approach to unintrusive targeted advertising on t... |
ICDM
2010
IEEE
14 years 6 months ago
2010
IEEE
Demographic information plays an important role in gaining valuable insights about a web-site's user-base and is used extensively to target online advertisements and promotion...
WWW
2010
ACM
15 years 4 months ago
2010
ACM
Advertising has become an integral and inseparable part of the World Wide Web. However, neither public auditing nor monitoring mechanisms still exist in this emerging area. In thi...
81
Voted
ICWS
2009
IEEE
14 years 7 months ago
2009
IEEE
Workflow models have been used and refined for years to execute processes within organisations. To deal with collaborative processes (choreographies) these internal workflow model...
75
Voted
JAIR
2006
14 years 9 months ago
2006
Active learners alleviate the burden of labeling large amounts of data by detecting and asking the user to label only the most informative examples in the domain. We focus here on...
106
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HICSS
2003
IEEE
15 years 2 months ago
2003
IEEE
Customized marketing, so called 1-to-1 marketing, is often viewed as the panacea of e-commerce. User profiles, such as click streams logging every site the user accesses, are expl...