Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
To deal with the problem of empty or too little answers returned from a Web database in response to a user query, this paper proposes a novel approach to provide relevant and rank...
Geography is becoming increasingly important in web search. Search engines can often return better results to users by analyzing features such as user location or geographic terms...
Qingqing Gan, Josh Attenberg, Alexander Markowetz,...
Nowadays the Web represents a growing collection of an enormous amount of contents where the need for better ways to find and organize the available data is becoming a fundamental...
Francesco Ronzano, Andrea Marchetti, Maurizio Tesc...
The Web offers rich relational data with different semantics. In this paper, we address the problem of document recommendation in a digital library, where the documents in questio...
Ding Zhou, Shenghuo Zhu, Kai Yu, Xiaodan Song, Bel...