Privacy is a necessary concern in electronic commerce. It is difficult, if not impossible, to complete a transaction without revealing some personal data – a shipping address, b...
Mark S. Ackerman, Lorrie Faith Cranor, Joseph Reag...
Managers of electronic commerce sites need to learn as much as possible about their customers and those browsing their virtual premises, in order to maximise the return on marketin...
As the popularity of the World Wide Web increases, the amount of traffic results in major congestion problems for the retrieval of data over wide distances. To react to this, user...
Children are among the most frequent users of the Internet, yet searching and browsing the web can present many challenges. Studies over the past two decades on how children searc...
Allison Druin, Elizabeth Foss, Leshell Hatley, Eva...
Cloaking is a search engine spamming technique used by some Web sites to deliver one page to a search engine for indexing while serving an entirely different page to users browsin...