As more firms embrace CRM as a core business strategy, it is getting more important to assess firms’ CRM readiness and performance for diagnosing, guiding, managing, and evaluat...
This paper reports on research-in-progress designed to understand adoption and diffusion of e-learning (EL) among small and medium-sized enterprises (SMEs) in northern Italy. The ...
Online communities of different types have become an important part of the daily internet life of many people within the last couple of years. Both research and business have show...
The wide diffusion of new technologies in communication and business has changed how consumer and product/store knowledge has to be managed and represented digitally. This issue h...
Pierpaolo Singer, Maria Antonella Ferri, Lucia Aie...
: The emerging trend towards seamless monitoring of all business processes via comprehensive sensor networks – in particular RFID readers – creates new data management challeng...