Search engine advertising has become a significant element of the Web browsing experience. Choosing the right ads for the query and the order in which they are displayed greatly a...
Despite the recent advances in search quality, the fast increase in the size of the Web collection has introduced new challenges for Web ranking algorithms. In fact, there are sti...
Bruno M. Fonseca, Paulo Braz Golgher, Bruno P&ocir...
Many web links mislead human surfers and automated crawlers because they point to changed content, out-of-date information, or invalid URLs. It is a particular problem for large, ...
This paper presents an innovative style-wise advertising platform for web page. Web page “style” mainly refers to visual effects, such as color and layout. Unlike the most po...
The computation of page importance in a huge dynamic graph has recently attracted a lot of attention because of the web. Page importance, or page rank is defined as the fixpoint o...