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MKTSCI
2008
37views more  MKTSCI 2008»
15 years 5 months ago
A Dynamic Model of Brand Choice When Price and Advertising Signal Product Quality
Tülin Erdem, Michael P. Keane, Baohong Sun
KES
2006
Springer
15 years 5 months ago
Express Emoticons Choice Method for Smooth Communication of e-Business
For the business communication by email with cellular phones, it has an important weak point. That is to hard to tell to be utterance speed and the pitch of sounds involved in the ...
Nobuo Suzuki, Kazuhiko Tsuda
ETS
2007
IEEE
77views Hardware» more  ETS 2007»
15 years 5 months ago
Measures of Partial Knowledge and Unexpected Responses in Multiple-Choice Tests
Shao-Hua Chang, Pei-Chun Lin, Zih-Chuan Lin